Digital Ads & Marketing
While it was a vastly interesting course, Digital Ads and Marketing was a new and initially intimidating field for me. Despite the challenge, I discovered that my prior experience as a Social Media Marketer at Big Fat Graphic House gave me a foundational understanding that made navigating the course less daunting.
Throughout the course, I gained valuable insights into advertising strategies, marketing frameworks, and digital tools that are essential for effective brand promotion. While I acknowledge that I still have room to grow in mastering these aspects, I found the design component of the coursework particularly enjoyable. The creative process of building campaigns for brands I already knew and admired was especially rewarding, allowing me to combine my knowledge of design with newly learned marketing principles.